Kumar Gaurav led Cashaa to build the next generation banking platform

Cashaa exploits blockchain technology to provide effective banking solutions to the world. It aims to transform the way remittances and money transfer happens across different countries. The company launched its CAS tokens on November 6, to build blockchain based banking platform which is more inclusive, effective, and safe. The CAS tokens will be used to access financial products for international payment transfer, money lending, prepaid cards, and insurances. This platform will allow banks and other financial institutions to cater their customers with better banking products and services.

Kumar Gaurav led Cashaa, is listed amongst the top 100 most influential blockchain companies in the world. He founded Cashaa with a vision to improve the international money transfer. Currently, the cross-border money transfer is complicated, expensive, and time-consuming. It also involves a lot of intermediaries and extensive paperwork which further contributes to the delay.

Cashaa – Next generation banking solution provider

Cashaa is trying to harness the power of cryptocurrency to enable fast, secure, and inexpensive international money transfer. It is developing a blockchain platform based on cryptocoins, without requiring the end users to know about cryptocoins and its technicalities. The remittances occur such that there is not actual transfer of either money or cryptocoins. The money transfer is honoured by the financial intermediaries involved in cross-border transaction. The end user need not to know about the current cryptocoin rates, exchange rate fluctuations, etc. This will increase the adoption of banking products and services as well as bring a million more into the financial mainstream.

Already owns a remittance product

Cashaa already has a proven market product for remittances for India, England, Nigeria, and Indonesia. It also functions as a digital wallet and an exchange for cryptocurrency. The funds raised through token generation event will help company to get remittance licenses in several other countries. The firm plans to initiate its service offerings through remittances and then extending it to cross-border investments and lending services in the due course.

About CAS token

Cashaa is a gateway to consumer-centric and affordable financial products aimed at consumer adoption of Blockchain without having to understand the technical details of Blockchain technology. Cashaa’s wallet system, integrated with the peer to peer exchange with full spectrum of fully digital financial services, enables its community to save, spend, borrow and get insured, with a simplified user experience in a legally compliant way.

Cashaa token trading is enabled now in the following currency pairs: CAS/BTC, CAS/ETH, CAS/USD. It is listed on top 40 reputed exchanges with daily volume of over 40 Million USD according to Coinmarketcap. Exrates offers trading in a wide range of digital coins, and also accepts a lot of fiat currencies.  Apart from the various digital assets offered at Exrates, the exchange supports many “traditional” fiat currencies: USD, EUR, CNY, IDR, NGN, TRY, AED. So, some clients of Exrates can buy cryptocurrencies directly with cash in their local currency, or cash out their coins. Recently Cashaa has acquired another great partnership with Populous World and won the nomination for getting listed on MegaXstore, which has over 200 brands, 20,000 products, and a growing amount of 25,000 customers.

Read Whitepaper

After Facebook and Google, Twitter Bans Cryptocurrency Ads

On Jan 30, Social network giant Facebook announced ban on advertisements for bitcoin and other cryptocurrencies. The company considers such ads to be associated with misleading and deceptive promotional practices. Under Facebook’s new policy, no ads from digital currency exchanges or for promotion of initial coin offerings will be allowed on its platform.

Google, the largest provider of digital advertising on the internet announced the ban on cryptocurrency advertisements and related products from June 2018. Under the new policy, Google will ban advertisements for unregulated financial products such as cryptocurrency, binary options, and financial betting among others. The restricted list includes but not limited to initial coin offerings (ICO), cryptocurrency exchanges, cryptocurrency wallets, and cryptocurrency trading advice. These constraints will be applicable to both Google’s proprietary as well as affiliated ads platform.

Twitter too, joined the movement against cryptocurrency ads and decided to ban ads related to initial coin offerings (ICOs), token sales, cryptocurrency exchanges and wallet services. Under their new policy, the company plans to prohibit advertisement for token sales globally.

Amidst the recent price surge in bitcoins, the number of online crypto ads exploded last year. Most of these ads were deceptive and misleading in nature leading to financial embezzlement and rising cases of deceit and fraud. Fundraising through ICOs drew scepticism from regulators with many start-ups selling their own virtual currencies to fund projects. Online advertising through search engines, social media, and content publishing was the most popular way to market ICOs to new customers.

The united and collaborative effort by these social media giants are keeping the bad guys away by disallowing promotion of deceptive and misleading cryptocurrency ads on their platforms. They are also trying to safeguard the interest of customers by conforming to changing cryptocurrency regulations. Ban on cryptocurrency ads have slumped down on bitcoin prices and weighed heavily on cryptocurrency market capitalization. Bitcoin prices have dropped below $7,000, down by over 50% from its all time high of almost $20,000 in Dec 2017. It continues to follow the declining trend amongst different technologic and economic predictions.